Monday, April 29, 2013

Mike McCue Wants Flipboard To Be The Home Of Brand Advertising For Mobile Publishers

mccue_2090390bToday at Disrupt NY 2013, Flipboard CEO Mike McCue said that publishers are facing a huge reduction in ad revenues. Publishers have seen revenues go from dollars in print, to dimes on the web, to pennies on mobile. According to McCue, a lot of the reason for that is the way that content is packaged and ads are displayed.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/wCEHXl4zSOo/

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